Our Commitment to Your Privacy

Bakersfield Harley-Davidson ("we," "us," or "our") respects your privacy. This Privacy Notice describes how we collect, use, and share your personal information when you visit this landing page and submit your information to us (for example, by filling out a test ride request, a contact form, or a financing application).

What Information We Collect

We collect information you provide directly to us through the forms on this page. This may include:

• Contact Information: Such as your full name, email address, phone number, and mailing address.
• Vehicle Information: Such as the motorcycle model(s) you are interested in.
• Other Information: Any other details you provide, such as in a "comments" or "questions" field, or information needed to process a financing pre-application.

How We Use Your Information

We use the information we collect for the following purposes:

• To Fulfill Your Request: To schedule your test ride, answer your questions, provide you with a quote, or begin your financing application.
• To Communicate With You: To send you marketing and promotional communications about our motorcycles, services, and events (you can opt-out of these at any time).
• To Improve Our Services: To understand which products are popular and how visitors use our landing page.
• For Business Operations: To coordinate with our partners, including Harley-Davidson, Inc. and financial institutions.

How We Share Your Information

We may share your information with the following parties to provide our services to you:

• Harley-Davidson, Inc.: We are an authorized Harley-Davidson dealer. We may share your information (such as your name, contact info, and vehicle interest) with Harley-Davidson, Inc. and its affiliates for marketing, service, and data analytics purposes.
• Financial Partners: If you request financing, we will share your information with our third-party lending partners to process your application.
• Service Providers: We may share your information with companies that help us operate this landing page, send emails, or manage our customer data.
• As Required by Law: We may disclose your information if we believe it is necessary to comply with a legal obligation or protect the rights and safety of our dealership or others.

Cookies and Tracking Technologies

This page may use cookies, pixels, and other tracking technologies to help us understand visitor activity and to deliver relevant advertising. You can manage your cookie preferences through your browser settings.

Your Privacy Choices

You have choices regarding your personal information:

• Opt-Out of Marketing: You can unsubscribe from our marketing emails by clicking the "unsubscribe" link at the bottom of any email you receive from us.
• Access or Correct Your Information: You may have the right to request access to or correction of the personal information we hold about you. Please contact us using the information below.

Data Security

We take reasonable steps to protect the information you provide to us from loss, misuse, and unauthorized access. However, no internet transmission is ever completely secure or error-free.

Contact Us

If you have any questions about this Privacy Notice, please contact us at: Bakersfield Harley-Davidson, 35089 MERLE HAGGARD DR Bakersfield CA 93308, (661) 325-3644